The Invention of Spanx 💃
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Morning Curvy Queen!
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Kim Kardashian.
That name do anything for you?
![](https://cdn.prod.website-files.com/649aa49e57793ed61ecbd3fd/650a7211a7d21ce7d38a8d6f_2.webp)
How about Sara Blakely?
![](https://cdn.prod.website-files.com/649aa49e57793ed61ecbd3fd/650a7211233b8153a882e4bf_4.webp)
Mmmm Sara Blakely.
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Fine. You probably have no idea who Sara Blakely is.
But if you know Kim Kardashian’s shapewear brand SKIMS, then you kind of know Sara Blakely by transitive property.
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See, Sara invented the original SKIMS 25 years ago.
And now she’s a billionaire because of it.
The year was 1998.
Sara was a tired, overworked fax machine saleswoman.
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Clearly Sara was late for a very important date.
So she starts scurrying around her room looking for her sexy white bottoms.
The ones that really accentuate her figure.
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The only problem?
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Sara had some serious muff-age.
She couldn’t get in her pants.
But she saw a sad pair of pantyhose across the room:
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No, just kidding.
She didn’t put them on her head lol.
She’s smarter than that.
She chops the feet of the pantyhose off and slides them on her legs.
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It worked!
Sara had just created a new Shapewear – Spanx.
A brand of body-shaping undergarments designed to smooth, lift, and contour the body.
It was Sara’s ticket from fax machine saleswoman to billionaire status.
And now that I think about it, you’ve probably seen her on Shark Tank being a beast:
![](https://cdn.prod.website-files.com/649aa49e57793ed61ecbd3fd/650a721157781308bf58a8b3_22.webp)
Stay Cute,
Henry & Dylan 🌈
If you’re that sexy friend, subscribe here.
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